Can you believe it; we have made it to the final step in our series for Adding the iPad to Your Sales Arsenal, written for Marketing and Business Opps. If you missed a step along the way feel free to take moment and download the
iPads at trade shows are definitely on the rise. Whether it's as a sales tool in sales reps hands, on a stand showing videos, or a product configurator, Trade Show Managers need to prepare their teams appropriately. In the past week, I attended trade shows in the Food, HVAC, and Lab Automation...
Why is it so important to you? You are in the business of selling products and services and that job is more difficult if the people that could use your products don't know about them.
The ease of adding your two cents to the online discussion and finding someone else's two cents has supercharged the influence of word-of-mouth.