This infographic dives into what mobile marketing automation really is and how it can change the way your organization approaches the sales and marketing cycles. It also provides real-time assistance…
Mobile Marketing Automation
Over the past 5 years, we have pioneered the idea of “mobile marketing automation”. Essentially, extending the power of marketing automation platforms to the field.
Imagine your sales rep talking with an engineer, sending her PDF brochure from her iPhone, automatically triggering the correct nurture campaign from your marketing automation platform.
The problem is Marketers use Marketo, Sales People use Salesforce, and never the two shall meet. That isn’t the way to create a great buyer experience!
Thus mobile marketing automation. Capturing real customer data from real sales conversations and triggering meaningful follow-up.
Here’s a few articles we’ve tagged with Mobile Marketing Automation over the years. Hope you learn something!