While there can be numerous outside influencers when it comes to setting your company’s mobile product pricing, there are a number of ways you can display pricing in your iPad sales app.
When we onboard new companies to FatStax, one of the first questions our customers ask is whether they can add pricing to their product page. Of course you can add pricing!
Not all companies choose to list pricing of their products, but the number of companies that do are increasing.
In an October 2013 article from Internet Retailer, a panel of retail companies said one in five of their product’s prices online would be different tomorrow. One in five! Imagine, if your company has more than 10,000 SKUs, that means someone at your company is changing 2,000 product prices by tomorrow.
Most companies already apply mobile product pricing. Ace Hardware post its products and prices online. They say it helps the company to spot regional price variations and react accordingly. Best Buy Canada, on the other hand, has a team of price analysts. Their one job is crawling other retail sites, and updating their online pricing two to three times per week.
Whether discounts are in place or not for your products, pricing hardly ever stays the same forever. With another mobile platform to track in iPad sales apps, you need to be in position to change and share product pricing effectively. This typically can be performed through your apps’ content management system. Here are a few ways you can display mobile product pricing through your CMS:
Pricing in Product Pages
If you have already decided to include mobile product pricing in your iPad sales app, the product page is the first place to think pricing should go. This way as the customer or prospect reviews the product’s description, specifications and possibly even product reviews, the price is right there along with the other vital product information.
Pricing in a PDF
If your iPad sales app allows you to store and share files within your app, adding your product pricing to product specific PDFs is another option to consider. Similar to your app’s product page, PDF sales sheets on products allow you to include all the product’s vital information. Pricing in a PDF also makes preparing quotes simple if you deliver one on paper rather than electronically.
Pricing in a Spreadsheet
Including product pricing in a spreadsheet will allow customers to see all pricing on all of your available products. If a customer of yours has a strict budget they need to stick with, having the ability to see a list of product prices can help them make a smarter purchase. Additionally, pricing in a spreadsheet with macros already included could help you create quick quotes using Excel.
Pricing in an Email
Even sending emails through your iPad sales app pushed out to Mail on your iPad is another simple way to include mobile product pricing for your customers. Many resources, like those PDFs and spreadsheets, can be attached to an email and sent to customers. Many iPad sales apps have analytics tied into any email sent using their app, so you wouldn’t lose any visibility into what attachments your customer opened.
Whether you choose to include mobile product pricing or not, it’s good to know if your iPad sales app is capable of including pricing and how. With FatStax, you have the option of adding product pricing to your catalog with our web-based content management system. And you are able to share that pricing electronically with customers, and track their usage with analytics.
Learn more about how you can showcase your products to customers here.